Privacy Policy
Sue-Platt.com (“we,” “us,” or “our”) is committed to safeguarding the privacy and security of your personal data. We understand the importance of your personal information and are dedicated to maintaining your trust through lawful, fair, and transparent data handling practices. This Privacy Policy outlines how we collect, process, store, share, and protect your information in line with the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other applicable data protection regulations.
1. Scope of This Policy and Our Role as Data Controller
This Privacy Policy applies to all personal data collected through interactions with our website, sue-platt.com, and any associated services. As the data controller, we determine the purposes for and means by which your personal data is processed. Any inquiries, requests, or concerns related to this Privacy Policy or your data should be directed to: [email protected].
2. Categories of Data We Process
We collect and process various categories of personal information, both directly and indirectly, which include the following:
(a) Usage Data
Information regarding your interaction with our website, including IP address, browser type and version, pages viewed, time spent on pages, referring URLs, and information about user activity, device diagnostics, and session timestamps.
(b) Account Data
Information provided upon registration or account creation, such as your full name, mailing address, email address, telephone number, and account login credentials.
(c) Profile Data
Information pertaining to your personal preferences, purchase history, website behavior, and user-specific settings or interests.
(d) Communication Data
Records of communications sent to or received from you, including customer support queries, contact form submissions, feedback messages, and email correspondence.
(e) Technical Data
Information about the devices you use to access our website and services, including device model, operating system, browser type, geographic location, network carrier, and system configuration.
(f) Transaction Data
Details related to purchases made on sue-platt.com including product or service information, billing address, payment methods (e.g., last four digits of credit cards), shipping details, and transaction IDs.
(g) Preference Data
Information about your consent to marketing communications, preferred products or services, communication preferences, and data derived from cookies related to user engagement and personalization.
3. Legal Bases for Processing Personal Data
We only process your personal data when lawfully permitted. Our legal bases for processing under GDPR include:
– Consent: When you voluntarily provide us with data or opt-in to marketing communications.
– Performance of a Contract: When processing is necessary to fulfill a service or product you requested.
– Legitimate Interest: To operate our website securely and effectively, improve user experience, and engage in business development.
– Legal Obligation: Where we are required to comply with applicable legal and regulatory frameworks.
4. Your Rights
Under GDPR and CCPA, you have the right to:
– Access your personal data and receive information about our processing activities;
– Rectify inaccurate or incomplete personal data;
– Request the erasure of your personal data (“right to be forgotten”);
– Restrict or object to certain forms of data processing;
– Receive a copy of your personal data in a structured, commonly used, and machine-readable format;
– Withdraw consent at any time where processing is based on consent;
– Lodge a complaint with a supervisory authority if you believe your rights have been violated.
CCPA additionally grants California residents the right to:
– Know the categories and specific pieces of personal information we collect;
– Request deletion of their personal information;
– Opt-out of the sale of personal data (we do not sell your data);
– Receive equal services and pricing, even if privacy rights are exercised.
To exercise any of the above rights, please contact us via email at [email protected].
5. Security Measures
We implement appropriate technical and organizational security measures including but not limited to:
– Encryption of personal data during transmission and at rest using secure protocols;
– Access controls to ensure only authorized personnel can access protected systems;
– Firewalls, intrusion detection systems, and regular security audits;
– Staff training on data protection and information security;
– Regular updates and patch management on hardware and software systems;
– Secure data backups to prevent accidental loss or breach.
6. International Data Transfers
Sue-Platt.com operates primarily from the United Kingdom; however, your data may be processed outside the European Economic Area (EEA), including the United States. In such cases, we ensure that appropriate safeguards are in place, such as:
– Standard Contractual Clauses approved by the European Commission;
– Transfer to jurisdictions with adequate levels of data protection as recognized by the European Commission;
– Binding corporate rules or equivalent industry-recognized frameworks.
7. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes stated in this Privacy Policy or as required by law. Typical retention periods include:
– Usage Data: Up to 24 months
– Account and Profile Data: Retained while your account remains active, and for up to 6 years thereafter
– Communication Data: Up to 3 years from the date of last communication
– Transaction Data: 6–10 years, to comply with financial and tax laws
– Technical and Preference Data: As per cookie lifespan or until manually erased by the user
After expiration of the retention period, data will be securely deleted or anonymized.
8. Cookie Policy
We use cookies and similar tracking technologies to enhance the user experience and deliver tailored content. Cookies used on sue-platt.com fall into the following categories:
– Essential Cookies: Necessary for the functioning of the website (e.g., login, cart)
– Functional Cookies: Enhance user experience by remembering preferences
– Analytics Cookies: Provide us with insights into website performance and usage patterns
– Performance Cookies: Help us improve load times and responsiveness
9. Cookie Management and Legal Compliance
Users are informed about the use of cookies upon first visit to sue-platt.com and may manage preferences via our Cookie Banner or browser settings. In compliance with GDPR and CCPA:
– Consent is sought prior to placement of non-essential cookies
– Users can opt-out of cookie tracking at any time
– Data collected via cookies is handled with the same rigor as other personal information
10. Children’s Privacy
Protecting the privacy of children is important to us. Our website is not directed toward individuals under the age of 13, and we do not knowingly collect personal data from minors without verified parental consent. If we become aware that we have collected data from a child under 13 without consent, we will promptly delete such information.
11. Policy Modifications
We may update this Privacy Policy to reflect changes in legal requirements, industry standards, or our business practices. Where material changes are made, we will provide appropriate notice through the sue-platt.com website or via direct communication where applicable.
12. Contact Us
If you have questions, concerns, or wish to exercise any of your rights relating to your personal data, please contact:
Email: [email protected]
Website: sue-platt.com
We are committed to ensuring your privacy is respected and will respond to your inquiries in a timely, transparent, and compliant manner.
This Privacy Policy is maintained in good faith to meet the requirements set forth under GDPR, CCPA, and applicable data protection laws.